They were first introduced in 1998, and were marketed using the lay's, ruffles, doritos, and tostitos brands Learn about the surprising connection and how to prevent it. Although initially popular, charting sales of $400 million in their first year, they subsequently dropped to $200 million by 2000, as olestra caused abdominal cramping, diarrhea, fecal incontinence.
Nutritional Information
Olestra is very commonly known to cause abdominal cramping and loose stools, usually called anal leakage, she explains.
Olean chips debuted in 1996, olestra went from a miracle food to the butt of jokes in less than a year
Anal leakage became a '90s catchphrase, finding its way into comedy routines for years. So the fda later required all products containing olestra to be labelled with a warning of the potential side effects. I was part of market testing for wow potato chips I had to eat unmarked bags of chips for 2 weeks and see if i could tell the difference
The orange anal leakage and abdominal discomfort was a big clue. Before lay's wow chips became synonymous with 'anal leakage,' i ate my fill—and paid the price. Baked chips are a healthy alternative to fried chips, but they can cause unexpected anal leakage
